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Persuasive Writing
What is it?Persuasive writing is writing that tries to influence the reader to your point of view.
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How do you do it?The art of persuasion means that you use language features to encourage your reader to believe in what you are saying. You can do this by using lists, statistics, lots of facts and figures, quoting experts, rhetorical questions and emotive words. Also, remember to use evidence for why you believe what you do. When writing formally you should try not to use the word "I" or "my" so for example: Rather than say "My belief is that...", you could say "It is widely believed that..." By doing this, you persuade your reader further because it is not just your belief but something that many people believe. You can also use a counter-argument. In this case, you think how somebody would disagree with you and write information to oppose (counter = oppose) that view. For example; I believe that rugby is the best sport in the world but somebody against my view might consider that football is better. Therefore, I would include a sentence like this: "Some people might say football is better than rugby but there are less points scored and the tackles don't include body contact."
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Miss Lawler's Top TipsUsing the word "because" is highly likely to increase your chances of success with your writing. If you use the word "because" you give reasons for people to do things. In one study they discovered that people waiting in a queue were prepared to give up their place in that queue if somebody pushing in gave a reason for their need to go first. Their chances of pushing into the queue were greatly increased when they simply used the word "because" no matter what reason they gave. Giving evidence for your statements is a vital part of justifying your argument.
STRATEGIES AND WORDS TO USE IN PERSUASION:
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